Event Marketing Video describes the process of developing a themed exhibit, display, or presentation to promote a product, service, cause, or organization leveraging in-person engagement.This video helps build more profound relationships with customers and educate them about your product. Event marketing is one of the best ways to build brand awareness. The majority of marketers (80%) believe live events are critical to their company’s success. Events are absolutely critical for outpacing and outlasting competitors. Every type of organization—from accounting firms to tech companies, nonprofits, publishers—now produce events.